Portfolio
Project: Odaje
Odaje
W3lead
E-commerce
2024
Odaje
Odaje, formerly M. Moustache, is an innovative circular footwear brand specializing in sustainable fashion. Since 2012, the brand has designed shoes using recycled materials and LWG-certified leathers, combining aesthetics with sustainability. As a B Corp certified company, Odaje stands out for its ethical practices and commitment to the planet.
Key Skills
Other Skills
Contexte
As a full stack developer at W3lead, I contributed to the digital transformation of M. Moustache, now Odaje. I integrated mockups into the online store, ensuring compliance and a smooth user experience. This project allowed me to work closely with project managers to validate results and enhance site performance across devices.
Objectif
My objectives included integrating mockups, developing a back-end API for gift cards, and addressing feedback from project managers. I also implemented a feature to check product availability via Shopify’s API, enhancing the user experience.
Solution
In this project, I contributed to the migration from Prestashop to Shopify Plus, as well as the integration of solutions such as Shopify POS, Shopify Markets, and Odoo. We optimized the user interface and integrated marketing tools like Klaviyo and Gorgias to enhance customer engagement and service.
Resultat
6% increase in conversion rates.25% increase in international sales.Stabilized the platform during peak traffic and unified customer data.
D'autres images du projet
